Friday 24 February 2012

Writers block...

We are suppose to post these weekly blogs in order to become "thought leaders" which is fantastic. But what happens when you really have nothing to say. I could do the oh so every done blog about my personal interests, where I want to be in the next 10 years or some cool ad. Let's be honest for 5 seconds, I don't want to read blogs like that so why would anyone else?

When I ask people around me how they come up with their ideas for posting they tell me to look at ads and analyze them, give my opinion. My opinion really doesn't matter to these corporations who create them. Unless of course I have a large enough blog following to influence people...which I don't.

I'm really not a blogger, I'm not a fan of writing my thoughts for the whole world to read. And I'm almost positive no one cares about what I have to say. Anyways, moving on I'm asking all 10 of my followers to please give me suggestions on what to blog about, that would be super!


Until next time,


Robin

Friday 17 February 2012

Sponsorship in Bowling

Yep, another post about Bowling. It's funny but I never thought bowling to be the same kind of sport as other sports. Huh? You might say. Other sports traditionally sell areas on their jerseys, stadiums, ect. where companies can advertise. What made me think bowling wasn't the same, I don't have a clue.

I was watching some old bowling championships last night on Youtube from 2004 and let's use Pete Weber as one of the examples of what was on his Jersey. Storm bowling, Turbo, and Dexter just to name a few.  Also the boards around the center have advertising space to be bought. Some companies that have done it in this specific tournament are: Pepsi, Holiday Inn and various other bowling companies.

I'm not sure if any of these sponsorship opportunities are worth the money that they cost but I do know that it increases the awareness of their company within the bowling community.

Friday 10 February 2012

Pinterest, my new love.

I've seen all my friends posting their "pins" on Facebook. What the heck is that? So I investigated into what was happening. According to the Pinterest website it is, 


"Pinterest lets you organize and share all the beautiful things you find on the web. People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes.
Best of all, you can browse pinboards created by other people. Browsing pinboards is a fun way to discover new things and get inspiration from people who share your interests."
Oh my gosh, a website that let's me search for images of baked goods (that's what I use it for)  and save the recipes so I can bake them later. Yep, my day is made! 
Which leads me to my next fact I'd like to talk about. How amazing would it be if I could open my own bakery? I'm addicted to those shows like Cake Boss, Cupcake girls and all those other baking shows. I guess that means my life goal is to work in Events or Social Media and then when I am stable and can afford it, to open my own bakery where I can live my dreams.

Friday 3 February 2012

Sigma Makeup Choose Me!

Beauty Blogging...or should I say Vloging has really started to capture my interest. Companies are beginning to notice the growing trend of Youtube videos and online communities, including myself! Around 2009 I began to watch Youtube beauty Guru videos. These girls or sometimes guys focus on hair, makeup and products that they recommend or warn you to never try.


There are a few main Guru's that stand out in my mind as successful.


Michelle Phan

The Youtube Beauty community began to grow from young adults taking a personal interest in sharing their thoughts on most female's favourite subject. Eventually companies began to embrace the fact their consumers were discussing their products and found their brand ambassadors.  

Companies such as: 
     -Dove
     -Benefit
     -Smashbox
     -Sigma Makeup Brushes

After reading The Groundswell last semester I realized this is a wise choice to find the people already talking about you and your company and influence them on what they should talk about. So sending these girls your new eye shadow or the latest makeup brushes to try and review. Girls trust their friends or in this case other girls. 

I want to be a beauty Vlogger. I love makeup and I love sharing my opinion... Who doesn't? 

Now time to get a HD Camera, good lighting and a youtube Channel. 

Until then,

Lights, Camera, Lashes