The Pink Panther has a whole new meaning...

Focus, breathe.

Line up, release.

Ball rolling, watching.

Praying, pins falling.

Strike! 

Bowling, a passé sport... or is it? Bowling holds a large controversy on whether it really is a sport. Bowling provides an anaerobic type of physical activity. Similar to activities such as walking with free weights. Sounds like a sport to me. 

After meeting my current boyfriend, Hartwyn, he convinced me to join in on the bowling community. I started out ten pin bowling on the odd night with him and quickly become interested. Last year I joined the Saturday morning Junior League. As I learned more and more about the technique and skill that is required to play, I began to form an interest in bowling equipment.

There are various companies that produce and sell bowling balls and equipment. One, which my boyfriend has used in the past, is Lane #1. Lane #1 released a bowling ball called the pink panther. After seeing the ad for this ball I must say I questioned Lane #1’s advertising tactics.

More Info Here on The Pink Panther

As seen in the ad above, Lane #1 chose to use an image of a young tattooed female. This female holds an edgy feel and may be trying to convey that she is a “panther”. But why would a bowling company use a young female to sell their bowling ball.  I did some investigating and after countless hours of searching online I found nothing. 


Not a single mention of the ad or the young female in it. I questioned Hartwyn’s reasoning for purchasing The Pink Panther ball and his answer was just what I assumed it would be. Hartwyn explain that, “I chose to purchase the Pink Panther because of its specs. It was the first Lane #1 ball to go back to the original core with in 2 years.” Just as I suspected, the bowling community for the most part purchases their equipment based on the specs and features that best suits them.

So to finish this up I want to ask you, does sex really sell or in this case, pretty girls? Or is that passé as well?

I've been through the desert on a horse with no name

“What do you want to be when you grow up?” The age-old question we are all faced with when making our decision to branch out and explore post-secondary education...or not. Growing up I dreamed of having my own studio and painting my days away. Quickly I learned that if I want to have the luxuries in life I’m going to need a well paying job. Grade 12 year I spent a generous amount of time with the school guidance counselor discussing where I could go with my life, she suggested Advertising/Integrated Marketing Communications as it allows you to pair business with the arts.

That’s where we fast forward 3 years, my last semester of college before heading out into the working world where I truly do need to decide, what do I want to be when I grow up? As scary as this is to say I have no idea where I want to work or even what field I want to work in. In the last year I have dipped my toes into many different fields and had a taste of what they are like. From Social Media Management, Public Relations, Events to Sales. Luckily that showed me two things; the things I like and the things I wish to never encounter again.

This semester is set up as if we’re working in an agency and I hold the role of IMC Planner Public Relations and Events. Cool right? That’s what I thought too but day after day I keep asking myself is this really what I want to do? How does one make the decision to dedicate the rest of their working life to one field? Which I suppose leads into finding a 6-week placement… I want my placement to reflect what I want to do with my life and possibly set me up for a job offer, how do you ensure that happens when you have no clue where your passion hides?

Happy hunting to me and anyone else out there searching for a job they are excited to do everyday of their life.

Robin